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Greenspan: The broker who never saw it coming

I’ve been speaking with a lot of broker-owners, and I’m finding some real commonalities, concerns and patterns happening right now as a result of this current market, and our overall economy. It’s not that they’re doing a bad job. Actually, it’s quite the opposite — I think most are working incredibly hard right now. That…

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Why so many agents feel busy… but are falling behind

Buyers suck! At least that’s what a lot of agents seem to be saying right now. “The buyers are the problem. They’re too cautious. They won’t make decisions. They’re waiting too long. They’re too emotional…” And look — sure, there are buyers sitting on the fence right now. Absolutely. The market has changed. Interest rates…

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Greenspan: The most expensive habit in real estate

Have you watched The Last Dance yet? It’s the Michael Jordan/Chicago Bulls documentary. I know, a lot of people watched it years ago. I personally just finished it. Really enjoyed it, saw MJ in a whole new light when it came to his mindset for winning, and his confidence. There were a ton of learning…

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Greenspan: 2026 will reward execution, not excuses

Let’s skip the resolutions and get to reality. 2026 isn’t about new logos, Canva templates, the latest CRM or what you can do with AI. It’s not about motivational quotes or “this is your year” hype. And it’s definitely not about blaming the market. This year isn’t about a good market or a bad market.…

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The January trap: Why most agents reset the wrong way

A client of mine — a real estate agent with 26 years in the business — just had her biggest year ever in 2025. Doubled her income. Doubled her production. And on Dec. 31st, she looked at me and said, “It’s time to start all over again.” At first, I thought, that’s the mindset of…

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The agents who plan now will own 2026

The federal government just released the next budget. The Bank of Canada is warning us to expect a lower quality of life. And once again, we’re being told immigration will bring 380,000 new permanent residents to Canada per year over at least the next three to four years. Is that good news for real estate?…

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PODCAST: How to Stay Disciplined and Build Mindshare in a Down Market

  In this episode of the Know Like Trust podcast, I sit down with David to talk about what really matters right now: discipline, consistency, and building real mindshare with the people who matter most. In this episode, we cover: How to reset your strategy when motivation dips The “Group One” audience you’re probably ignoring Why…

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Wayne Throop is a Real Estate Broker, Trainer & Business Coach who has been a part of Royal LePage since 2004. Starting as a Sales Representative in 2004 in Ottawa, Ontario, he quickly became one of the company’s top REALTORS®. Between 2004-2010 he was in the Top 5% of Agents in his company across Canada five times earning several sales awards including the Directors Platinum award twice in 2006 & 2007 and then the Diamond Sales award three consecutive years from 2008-2010.

Starting in 2011, Wayne’s real estate career shifted from sales to management when he became a Broker/Manager specializing in coaching, training and mentoring new agents. His real estate sales experience proved to be a big asset in ensuring new agents are successful in starting their real estate careers. In addition to working closely with the newer agents, Wayne does one-on-one coaching with experienced agents and hosts several mastermind groups.

Wayne is a certified MindShare Coach specializing in performance and productivity. He brings a wealth of experience and perspective to our community, having also earned recognition as the 2023 Buffini Mentor of the Year, been named Ottawa’s Top Career Coach by Faces Magazine in 2022, and serving as a certified trainer with Richard Robbins International. With his deep industry background and proven track record, Wayne is uniquely equipped to help Agents excel in today’s competitive real estate landscape.

As of January 2025, Wayne is excited to announce that after 14 years of managing, coaching and mentoring hundreds of Realtors, he will once again be putting his extensive real estate knowledge and experience back to work helping clients buy and sell real estate throughout Ottawa area as well as areas to the south and west of the city.