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Greenspan: The broker who never saw it coming
I’ve been speaking with a lot of broker-owners, and I’m finding some real commonalities, concerns and patterns happening right now as a result of this current market, and our overall economy. It’s not that they’re doing a bad job. Actually, it’s quite the opposite — I think most are working incredibly hard right now. That…
Read MoreWhy so many agents feel busy… but are falling behind
Buyers suck! At least that’s what a lot of agents seem to be saying right now. “The buyers are the problem. They’re too cautious. They won’t make decisions. They’re waiting too long. They’re too emotional…” And look — sure, there are buyers sitting on the fence right now. Absolutely. The market has changed. Interest rates…
Read MoreWhat you’re saying about the market is costing you business
Spend enough time around the news cycle and you start to notice a pattern. You don’t have to sit there watching it for hours. It’s just there, in the background, in your feed, in passing conversations. Headlines, sound bites, quick updates. You hear enough of it, and eventually it starts to shape how you think.…
Read MoreGreenspan: The most expensive habit in real estate
Have you watched The Last Dance yet? It’s the Michael Jordan/Chicago Bulls documentary. I know, a lot of people watched it years ago. I personally just finished it. Really enjoyed it, saw MJ in a whole new light when it came to his mindset for winning, and his confidence. There were a ton of learning…
Read MoreGreenspan: 2026 will reward execution, not excuses
Let’s skip the resolutions and get to reality. 2026 isn’t about new logos, Canva templates, the latest CRM or what you can do with AI. It’s not about motivational quotes or “this is your year” hype. And it’s definitely not about blaming the market. This year isn’t about a good market or a bad market.…
Read MoreThe January trap: Why most agents reset the wrong way
A client of mine — a real estate agent with 26 years in the business — just had her biggest year ever in 2025. Doubled her income. Doubled her production. And on Dec. 31st, she looked at me and said, “It’s time to start all over again.” At first, I thought, that’s the mindset of…
Read MoreGreenspan: Not everyone deserves to be in this business, and 2026 will make that clear
Another year is coming to an end, and once again, thousands of Realtors across the country are bracing for January like it’s some kind of magical reset button. It isn’t. If 2025 taught us anything, it’s this: the market will not save you. Organized real estate won’t save you. And AI sure as hell won’t…
Read MoreThe agents who plan now will own 2026
The federal government just released the next budget. The Bank of Canada is warning us to expect a lower quality of life. And once again, we’re being told immigration will bring 380,000 new permanent residents to Canada per year over at least the next three to four years. Is that good news for real estate?…
Read MorePODCAST: How to Stay Disciplined and Build Mindshare in a Down Market
In this episode of the Know Like Trust podcast, I sit down with David to talk about what really matters right now: discipline, consistency, and building real mindshare with the people who matter most. In this episode, we cover: How to reset your strategy when motivation dips The “Group One” audience you’re probably ignoring Why…
Read MoreHow David Greenspan is Helping Real Estate Professionals Navigate Market Uncertainty
Let’s skip the resolutions and get to reality. 2026 isn’t about new logos, Canva templates, the latest CRM or what you can do with AI. It’s not about motivational quotes or “this is your year” hype. And it’s definitely not about blaming the market. This year isn’t about a good market or a bad…
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